Foamreadme
Travel through time, experience the aesthetics of non-linear beauty
Look Book
@Foam Readme
Legal Disciplines
Practice Areas
Foam Readme, rooted in a love for life, is the dream brand of a new-generation designer, Sherly Xu, who seeks freedom, independence, nature, emotion, and creativity.
Brand Slogan
Foam Readme, discover inner beliefs, pursue the spirit of freedom.
Brand ideal
Immerse in the design of “Joyful Living,” savor the carefree sensation.
Brand Story
The beauty of fashion, crafted by the designer’s ingenuity, presents a distinct and unique charm.
How We Work
About Me
About Designer
Designer: Jiang Jia – China’s Top 10 Fashion Designers, Creative Director of Foam Readme (沫兮)
Jiang Jia, acclaimed as one of China’s top 10 fashion designers, serves as the Creative Director for Foam Readme. Her journey in the world of fashion began with a graduation from Jilin Engineering Normal University’s Fashion Design Department. Throughout her academic pursuits, she earned accolades such as the Dalian Cup Excellence Award, China Student Fashion Design Competition Outstanding Award, and China International Fabric Creative Excellence Award.
Following her graduation, Jiang Jia assumed the role of lecturer at Jiangxi Fashion Institute, contributing to the education of aspiring designers. During this period, she also took on the position of Design Director for several renowned brands, showcasing her talent and establishing a reputation for creative excellence.
In 2012, driven by a perpetual quest for knowledge and inspiration, Jiang Jia pursued further studies in fashion at Kyung Hee University in South Korea. Armed with an enriched perspective, she returned to China and assumed the pivotal role of Creative Director for Foam Readme, a position she holds to this day.
Parallel to her role at Foam Readme, Jiang Jia ventured into entrepreneurship, founding her original design brand. This multi-faceted approach underscores her commitment to pushing creative boundaries and contributing innovative designs to the fashion landscape.
Jiang Jia’s design philosophy is deeply rooted in her diverse experiences, blending traditional Chinese influences with a modern, international aesthetic. Her leadership at Foam Readme reflects a dedication to crafting fashion that is not only visually captivating but also infused with cultural richness.
As a luminary in the fashion industry, Jiang Jia continues to shape trends, receiving recognition for her distinctive approach. Her story is not just one of professional success but also a narrative of continuous learning, evolution, and an unwavering commitment to the artistry of fashion design.
Jiang Jia
沫兮
Social Responsibility&
Sustainable Development
Social Responsibility
Foam Readme considers social responsibility as one of its core missions, not only focusing on its economic benefits but also actively fulfilling its social responsibilities with a positive attitude. The brand is committed to the philosophy of love and care, continuously promoting various social welfare activities.
Sustainable Development
Foam Readme has always been committed to sustainable development, holding a deep respect and sense of responsibility for the natural environment. Designer Jiang Jia is well aware of the impact of the fashion industry on resources, and therefore, the brand incorporates sustainable concepts in various aspects.
